Insights and updates from our agency

Google announced general availability for Gemini 2.5 Pro and Flash, moving the discussion towards production use.

Google expanded AI Mode and introduced Veo 3 at I/O, increasing marketing interest in answer-based discovery and generated video.

OpenAI introduced o3 and o4-mini, expanding its reasoning model range.

OpenAI introduced native image generation in GPT-4o, drawing attention to iterative visual creation through conversation.

OpenAI introduced deep research, an agentic research capability designed for multi-step information gathering.

DeepSeek released R1 and OpenAI introduced Operator as a research preview for browser-based tasks.

OpenAI released Sora and Google introduced Gemini 2.0, extending the discussion around video and agentic systems.

Anthropic introduced Model Context Protocol as an open standard for connecting assistants with data and tools.