2026-05-04 / Amphin
Gemma 4 and the model procurement question: EU member states marketing perspective
Google’s April roundup highlighted Gemma 4 and enterprise AI announcements.
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312 articles on marketing, branding, digital and technology.
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Technology for marketing
2025-10-31 / Amphin
Privacy Sandbox changes and measurement resilience: EU member states marketing perspective
Google updated its Privacy Sandbox technology plans on 17 October 2025.
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2025-06-30 / Amphin
Production-ready models and the procurement brief: EU member states marketing perspective
Google announced general availability for Gemini 2.5 Pro and Flash in June. This article considers procurement questions for European marketing teams.
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2025-02-28 / Amphin
AI literacy enters the workplace discussion: EU member states marketing perspective
AI literacy provisions under the EU AI Act began applying in February 2025. Later amendments must be checked separately.
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