2026-05-31 / Amphin
AI-ready SMEs need a workable operating plan: Singapore marketing perspective
IMDA announced AI-ready enterprise initiatives and partnerships in May 2026.
Read moreInsights and updates from our agency
312 articles on marketing, branding, digital and technology.
blog posts
Technology for marketing
2026-05-31 / Amphin
TikTok Shop expansion and the local commerce checklist: Austria; Belgium; Netherlands; Poland marketing perspective
TikTok announced on 28 May that Shop would become available in four additional European markets from 15 June.
Read moreMarketing fundamentals
2026-05-27 / Amphin
Crisis communication explained: older methods and modern marketing
A practical explanation of crisis communication, with historical and current examples.
Read moreMarketing fundamentals
2026-05-20 / Amphin
Public relations explained: older methods and modern marketing
A practical explanation of public relations, with historical and current examples.
Read moreMarketing fundamentals
2026-05-13 / Amphin
Community marketing explained: older methods and modern marketing
A practical explanation of community marketing, with historical and current examples.
Read moreMarketing fundamentals
2026-05-06 / Amphin
User-generated content explained: older methods and modern marketing
A practical explanation of user-generated content, with historical and current examples.
Read moreAI trends and innovations
2026-05-04 / Amphin
Recap of April 2026: Gemma 4 and enterprise research tools
Google's April roundup highlighted Gemma 4, Deep Research Max and Cloud Next announcements.
Read moreTechnology for marketing
2026-05-04 / Amphin
Gemma 4 and the model procurement question: EU member states marketing perspective
Google’s April roundup highlighted Gemma 4 and enterprise AI announcements.
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